What is Discovery Advertising? #
Discovery Ads are a visual ad format that run across the Google Discover Feed (shown on the home page of the Google app or the Google.com homepage on mobile), YouTube home feed, and also Gmail.
The ads look and format changes based on which of these placements it shows up on, but it focuses on large, visually-rich experiences. See below for ad examples based on placements.
See graphic below for the requirements your Discovery ad assets (headline, description, or image) must meet in order for your Discovery campaigns to serve.