What is Instagram Advertising? #
Advertisements that show up on Instagram’s social media platform, which is owned by Facebook. You can choose to use either photos or video for your campaign, and you can run them in the regular scrolling feed or Stories feature.
Instagram Pricing #
Remember Instagram advertising is paid advertising, anyone can post on their Instagram page for free, but you never know who’s going to see your post. Paid ads you target a particular demographic, and you can be as specific or as broad as you’d like. See below details on pricing.
Targeting Options #
You can narrow down who sees your ad as much as you want. See graphic below for details.